New Alert System

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What is Alert Ready?

Alert Ready is designed to deliver critical and potentially life-saving alerts to Canadians through television and radio. The Alert Ready system is developed in partnership with federal, provincial and territorial emergency management officials, Environment and Climate Change Canada, Pelmorex Corp. and the broadcast industry to ensure you receive alerts immediately and know when to take action to keep yourself and your family safe.

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What types of alerts are broadcast?

Government officials developed a specific list of the types of alerts that are considered a threat to life and should be β€œbroadcast immediately.” Below is a complete list and description of these alerts.

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What types of alerts are broadcast?

Government officials developed a specific list of the types of alerts that are considered a threat to life and should be β€œbroadcast immediately.” Below is a complete list and description of these alerts.

Fire
Natural
Biological
Hazardous
Environmental
Terrorist
Civil
Admin
Urban Fire

Fire

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An urban fire threatens multiple residential and/or commercial properties.

Natural ex. Tornado

A tornado is a vortex of a violently rotating winds, often forming a funnel shaped cloud that is capable of damaging property and injuring people.

Biological

A potentially dangerous and poisonous substance that is usually very unstable and can be easily transferred between living organisms.

Hazardous ex. Explosive

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A potentially dangerous substance or device that may explode.

Environmental ex. Β Air Quality

A decrease in air quality is caused by an elevated particulate count in the atmosphere that can negatively affect visibility or the health of individuals.

Terrorist Threat

The use of violence or threats of violence by individuals or groups against civilians or infrastructure.

Civil Emergency

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A civil emergency occurs when humans cause a disruption of services or require varying levels of support, law enforcement or attention.

Admin ex.Β Test Message

A test message may be issued for either public awareness or technical testing purposes.

Roles &Β Responsibilities

Each stakeholder has a unique and important role in the Alert Ready process.

Government Issuer
Specifies the type of alert [e.g. amber alert, tornado etc.] as well as whether it is to be broadcast immediately because of imminent threat to life.

Chooses the content of the message, including which language(s) the message will be issued in.

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Chooses the format of the message, including whether the message will be sent as text only, audio only or in both text and audio formats
Specifies why and when the alert is sent
Ensures when the alert is updated and/or cancelled.

Specifies the geographical areas covered by the alert.

NAAD System
Pelmorex Corp. operates the National Alert Aggregation and Dissemination (NAAD) System.

The NAAD System is a quick, efficient, and secure delivery of alert messages, as provided from the government issuer to TV/radio/cable/satellite companies by means of satellite and internet data feeds
Ensures agreed to technical standards regarding the format of alert data files are respected.

Ensures full Canada-wide coverage of alert data feeds are available to last mile distributors (LMDs)

Broadcast Companies
Choose the manner in which the message is broadcast. This includes colour, font, screen position of text and in some cases the audio presentation

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Please note:

Last mile distributors (LMDs) are expected to broadcast a message once, but may, at their discretion, repeat the message occasionally or keep it displayed until it is cancelled by the government issuer.

In the absence of the message in an audio format, LMDs may use Text to Speech (TTS) to transcribe the text into speech for broadcast
Poor formatting of the message text by the government issuer can impact the quality of the TTS audio broadcast by the TV/radio/cable/satellite company

The Public
When an alert is heard, it is the responsibility of the public to stop, listen and respond as directed by the issuing authority and the alert message.

Source: Alertready.ca

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